You don’t need a report to tell you that video is continuing to gain footing in our society. With what I like to call the perfect storm: Mobile + Social Media, video consumption via platforms like YouTube, Instagram, Facebook, Vine is taking off.
One of the questions we’ve regularly been asked by corporate clients is whether or not their videos will be welcome on some of these personal/social type platforms. We’ve always said YES, if you can make your story engaging. And now there’s some recent evidence to support our claim! According to a recent article by Unruly “forty percent of the 1,000 most shared Instagram videos last month came from brands.” That means if you create an engaging video – your audience will do the heavy lifting for you and market you by sharing your video with their network.
With stats such as the above continually being released and some of the SEO benefits of video (i.e. Google preference for YouTube participation), every business regardless of size needs determine not if, but how it’s going to incorporate video production and video marketing into its overall marketing initiatives.
Don’t be afraid to step into the digital playground. Your audience and future clients are out there and ready for you.
Questions or Inquiries? Contact Biscardi Creative Media | 770.271.3427
BISCARDI CREATIVE MEDIA is a full service digital media production company near Atlanta, Georgia with services that include Video Production, Sound Production, Sound Mixing, Graphic Design, Animation, Post Production, Video Editing, Color Grading, Finishing, Digital Asset Transfer, Digitizing and Archiving. Quite simply we’re the people who make video and media production easy for you. No technobabble. Just clear, concise and creative content delivered where and how you need it, on time and on budget. Office and production space is also available for short and long term projects. www.biscardicreative.com