Been getting peppered with questions of late. “Where have you been?” “What’s going on?” “Your Blog has been quiet lately.”
That’s what happens when you’re re-inventing your business model….. again. The key to a successful business is never being afraid of change. What worked in the past was great, but that doesn’t mean it’s going to work in the future. Sometimes change is just driven by the need to try something different. “Ok, I’ve conquered that, what else can I try?”
I’m the kind of person who is always looking ahead at what’s next. For years now I’ve been developing original content. Quite a bit of it now to be honest. And I’ve found some like-minded colleagues who also have some great original content. Problem is the content is being ignored by the current television establishment because they require “over the top characters” or “extreme situations.” Well there is a revenue stream to be made with original content by going directly to the audience when done correctly. Just throwing shows onto YouTube or Vimeo can be good to at least start to attract an audience, but to get into real revenue, you have to go a little further.
That’s where we’re at right now and why I’ve been a bit quiet up here on the blog and the site in general. I’ll be able to share more soon and we’ll post as much of the journey as possible in the coming months.
Walter