Our Google Hangouts are on-air broadcasts that allow us to share with others knowledge, secrets and tips of film and video production.

This post features our hangout on Post-Production and Delivery, the 3rd and 4th phases in the Production Process.

BISCARDI CREATIVE PRE-PRODUCTION (PART 3 of 3) | In this series, Biscardi Creative Founder, Walter Biscardi, Jr. “demystifies” the video production process.

VIDEO SUMMARY

Below is a high-level summary of what is discussed in this week’s hangout. But definitely take time to view this 30-minute interview for detailed explanations.

Time codes are included below so that you can skip ahead to the topics that interest you the most.

• Interviewee: Walter Biscardi, Jr., Biscardi Creative, Founder & Creative Genius
• Interviewer: Nicole Wright, Biscardi Creative, Director of Sales & Marketing

What is Post Production? (1:00 – 2:35)
It’s the bringing of all the elements together into a final product. Even though it’s called post it may begin as early as the pre-planning phase (with the creation of graphics, animation etc.)

What is the cost of Post Production? (2:45 – 4:30)
Post production can be 2, 3, 4, 10, 20 or 30x the cost of production. Watch podcast to find out why!

The main components of Production 

Editorial (4:30 – 6:00)
An editor is the person that takes all the raw elements and threads it into a story.
This section of the podcast includes screenshots and examples of what a one-hour show can look like when being created by an editor.

Sound Design (6:15 – 11:00)
Sound can be done by an editor or by a sound engineer. It may include the cleaning up and smoothing out of sound levels, adding sound effects and placing elements for surround sound. It’s a very important storytelling tool.

There is an amazing example of how sound design can affect the feel of a project – You HAVE to check this out! Go to 11:20 in the podcast.

Graphics (14:20 – 17:25)
Simple lower thirds (on screen identifiers), motion graphics, animations with thousands of layers of materials can all fall under this category.

Original Music (17:25 – 23:00)
In this section we discuss the different types of uses for original music and what other options to original music are available. We also talk about why you can’t just use the $0.99 iTunes song you downloaded.

Color Grading (23:15 – 27:00)
Again some great visual examples are used in this part of the interview. It shows how mood and emotion can be driven visually through color grading techniques…even during a simple interview.

Delivery (27:00 – End)
How your file is actually delivered. Meeting network and broadcast standards and more.

Examples of previous and upcoming topics:

• The Production Process (3 part series)
• Integrated Marketing Strategies
• Knowledge is Power: Educational Training Videos
• Out of the Box Video Marketing: Series and Webisodes
• Wedded Bliss: Marrying Social Media with Visual Media
• Painting a Clearer Picture about the Importance of Color Correction
• Production Budgeting
• Location, Location, Location
• Script-writing
• Staying Legal
• Latest Technology Series: Aerial Videography
• Latest Technology Series: What is 4K?

Connect with us on Google+, sign-up for our monthly Newsletter, or subscribe to our YouTube channel to get instant access to these informational pieces.

Lastly click here to learn more about Biscardi Creative Hangouts and how you can participate in our Live Shows![hr]

BISCARDI CREATIVE MEDIA is a full service digital media production company near Atlanta, Georgia with services that include Video Production, Sound Production, Sound Mixing, Graphic Design, Animation, Post Production, Video Editing, Color Grading, Finishing, Digital Asset Transfer, Digitizing and Archiving. Quite simply we’re the people who make video and media production easy for you.   No technobabble.  Just clear, concise and creative content delivered where and how you need it, on time and on budget.  Office and production space is also available for short and long term projects.

The post The Video Production Process: Post-Production {Part 3} appeared first on WalterBiscardi.com.

Our Google Hangouts are on-air broadcasts that allow us to share with others knowledge, secrets and tips of film and video production.

This post features our hangout on Production, the 2nd of four phases in the Production Process.

BISCARDI CREATIVE PRE-PRODUCTION (PART 2 of 3) | In this series, Biscardi Creative Founder, Walter Biscardi, Jr. “demystifies” the video production process.

VIDEO SUMMARY

Below is a high-level summary of what is discussed in this week’s hangout. But definitely take time to view this 30-minute interview for detailed explanations.

Time codes are included below so that you can skip ahead to the topics that interest you the most.

• Interviewee: Walter Biscardi, Jr., Biscardi Creative, Founder & Creative Genius
• Interviewer: Nicole Wright, Biscardi Creative, Director of Sales & Marketing

What is production? (00:00 – 2:50 )
Production is the part that everyone knows; camera, lights, action. Production is usually the part of the process that taken place once the planning has been done and the shoot begins. However, production might now include crew on location – think about projects that are animated or graphics only productions.

How much time does it takes to set-up for a production? (2:50 – 4:30)
It can take an hour just to unload vehicles for a corporate/industrial shoot. At BCM we typically like to show -up 2 hours early for these types of shoots. That way when talent or executive arrive there is no waiting, we are ready to go. It takes time to do it the right way.

What main components affect the cost of Production? (5:00  – 7:30)
The amount of time it will take to shoot and the required size of crew. Next is technology; what cameras, how much lighting, sound etc. The correct technology for certain jobs is also important. More expensive doesn’t always mean the best for the job at hand. Lastly there is travel which is why we try to hire crew locally to help mitigate the cost when we can.

What ideas have clients come to you with that can usually create an unnecessary cost? (7:45 – 15:50)
The decision to use green screen. It’s one of the coolest technologies but one of the most incorrectly used technologies. (listen to the detailed reason why via the video)

What technologies have come out that are affecting production in a positive way? (16:35 – 20:55)
In this segment Walter talks about the evolution of the importance of the camera versus the lens, pretty interesting! Also, learn how one of the newest cameras by Blackmagic Design is the size of a smartphone and despite it’s size is still effective.

And then we talk a little bit more because we love to talk!

Examples of previous and upcoming topics:

• The Production Process (3 part series)
• Integrated Marketing Strategies
• Knowledge is Power: Educational Training Videos
• Out of the Box Video Marketing: Series and Webisodes
• Wedded Bliss: Marrying Social Media with Visual Media
• Painting a Clearer Picture about the Importance of Color Correction
• Production Budgeting
• Location, Location, Location
• Script-writing
• Staying Legal
• Latest Technology Series: Aerial Videography
• Latest Technology Series: What is 4K?

Connect with us on Google+, sign-up for our monthly Newsletter, or subscribe to our YouTube channel to get instant access to these informational pieces.

Lastly click here to learn more about Biscardi Creative Hangouts and how you can participate in our Live Shows!

The post The Video Production Process: Production {Part 2} appeared first on WalterBiscardi.com.